Founded in 1980 and based in Athens, Greece, BSB is a fashion-forward womenswear brand that combines modern design with timeless elegance. With a wide range of clothing and accessories, the brand caters to women who value style, quality and versatility in every aspect of their wardrobe.

Renowned for its cutting-edge designs and total-look approach, BSB delivers confident, feminine collections each season - designed to keep up with the pace and personality of modern life.

Commitment to sustainability BSB is committed to a more conscious future through its Togetherland initiative, which promotes eco-friendly practices, natural fibres and water-saving washing technologies. These collections reflect the brand's commitment to responsible fashion, combining innovation with environmental awareness.